How to Storyboard Product Ideas

by · Sep 24, 2016 · 600 views ·

Storyboards capture an experience in a visual way. They communicate complex ideas in succinct, understandable ways—whether for planning a feature film or the user experience of an application. Kevin Cheng uses comics to make storyboards more understandable. And he even wrote a book about it for Rosenfeld Media; it’s entitled See What I Mean. In this presentation, Kevin talks about how organizations like AirBnB, Google, eBay, and the U.S. Postal Service have opted for comics (instead of lengthy reports or requirements docs) to tell the stories of their users and their products. You don’t need illustrator skills to do it, either. Kevin will explain why storyboards are a "trojan horse" of information, how to sell the method to your organization, what scenarios are appropriate for storyboards, and why you don't need illustration skills to do it.

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