A 40-minute mental workout that will sweat you through key concepts of strategy and lateral thinking and leave you dripping in useful techniques. These survival tools will help you do better problem finding, brand strategy, idea-having, and idea-explaining. It’s easy to get stuck in our habits and focus on the small things that need to get executed. But it’s also easy to get above it all to make sure our work serves a bigger purpose. These techniques will get you there. Pen, paper, and sweatbands required. Lycra athleisure wear optional.