Nov 9, 2017
The increasing popularity of UX practices has caused confusion over what the difference between market research and UX research is. Although both focus on learning about a target audience, they are not the same thing. In fact, a successful marketing strategy should combine traditional market research and UX research to get the best results. In this session, we’ll explore the differences between market research and UX research and how they can be used to complement each other.
A platform dedicated to advancing #innovation in #insights and #marketresearch - Thanks to Lucid for being our media sponsor! Visit them at http://luc.id/
Total of 0 viewers voted for saving the presentation to eternal vault which is 0.0%
Presentations on similar topic, category or speaker