Jun 10, 2022
In a customer-centric business environment, continuously collecting feedback from customers is one of the essential pillars of business success. Continuous UX research provides a constant stream of customer insights that feeds into the process of business decision making. To make conscious research useful and impactful, it should be set up as a regular practice that is open, transparent, accessible, and engaging. This talk will show you how continuous practice has been set up at Kiwi.com, including best practices and lessons learned.
WebExpo is the largest conference in Central Europe for anyone whose business relates to the internet and who’d want to keep up-to-date.
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