Luke Wroblewski is the author of Mobile First by A Book Apart Luke is currently the CEO and Co-Founder of Input Factory Inc. a Internet start-up focused on creating big value from micro mobile interactions. Prior to this, Luke was the Co-Founder and Chief Product Officer of Bagcheck which was acquired by Twitter just nine months after being launched publicly. Before he was founding start-up companies, Luke was an Entrepreneur in Residence (EIR) at Benchmark Capital, the Chief Design Architect (VP) at Yahoo!, Lead User Interface Designer at eBay, and a Senior Interface Designer at NCSA: the birthplace of the first popular graphical Web browser, NCSA Mosaic. Luke is the author of three popular Web design books (Mobile First, Web Form Design & Site-Seeing: A Visual Approach to Web Usability) in addition to many articles about digital product design and strategy. He is also a consistently top-rated speaker at conferences and companies around the world, and a Co-founder and former Board member of the Interaction Design Association (IxDA). Luke also founded LukeW Ideation & Design, a product strategy and design consultancy, and taught graduate interface design courses at the University of Illinois.