Chief Product Officer, Christopher Hansen is responsible for the overall vision and strategic direction of product development of the offerings within IgnitionOne. Previously, Christopher was President of the company’s display business, Netmining, and held a variety of roles across Innovation Interactive. In particular, he led the Performance Marketing Group that spearheaded innovations in performance-based display for clients like J. Crew, La Quinta, and Saks Fifth Avenue. Previously, Christopher formed the Advertising Operations group at Net2Phone, one of the first providers of VoIP technology. Prior to Net2Phone, he worked at 24/7 Media as Director of Traffic for 24/7’s Direct Marketing Team and also managed the 24/7 Advertising Network, helping grow the network’s revenue yield and advertising inventory.