ConveyUX is a series of events, produced by Blink UX, of interest to user experience professionals. www.conveyux.com Consumer users and enterprise users are two very different animals, with different needs and different expectations. Not all of the rules of consumer grade design apply when you’re designing enterprise products. Patterns that delight consumer-grade users can frustrate and discourage professionals. Come learn some of the nuance of professional-grade design, based on real-world examples collected by the Isilon User Experience team over the past two years as they created a brand new, enterprise-class product for Dell EMC customers.