Andrew Cannon

Andrew is passionate about the role research businesses have to play in enabling decision-makers to both make better decisions and to be more customer- (citizen-) centric. Andrew is also passionate about the role national associations have to play in promoting and protecting the research industry. Andrew has over 25 years’ experience as a market research practitioner on both the agency and client-side, and currently divides his time between running a boutique research agency in Helsinki and working as Executive Director for the GRBN, and is currently President of EFAMRO, the European Federation of Market Research Organisations.