In this engaging session, we'll navigate the unique challenges that kids' apps face within a privacy-centric landscape. We will share our journey of adapting to the absence of IDFA and ATT prompts, and limited postback data. Explore how a customer-centric approach became our guiding principle for making informed decisions to fuel sustainable growth. We will share our key strategies around building strong partnerships, implementing LTV cohort models, and conducting customer research to achieve sustainable growth