Technology has disrupted every major industry and market research is not immune to its effects. Every month, new insight tools are launched providing researchers with previously non-existent insight capabilities. Yet despite the emergence of technology vendors, traditional research agencies still dominate the industry. In this session, we will explore how the industry is coping in the face of rapid disruption. Key Takeaways: · The current state of market research technology  · Changing business models in the insight economy · In-depth look at industry growth trends