Dennis joined the HEAT organization last year to lead the redesign and relaunch of the Miami HEAT app. He has over 15 years of experience in the IT industry, with a record of successfully leading, managing and delivering technology projects and infrastructure deployments. Dennis has worked in product management for NCR, The Channel Company and Phunware, where he launched and maintained multiple apps. Derek Rhodes is the Manager of Innovation & Strategy for the Miami HEAT. This year, the Miami HEAT became the first franchise in the NBA to be mobile-only entry, requiring guests to enter using a smartphone. In his role, Derek sets and manages the communication and marketing strategy for this project, and champions new ways to engage fans through mobile and digital experiences. Prior to joining the HEAT, Derek was a Team Lead at Google’s Creative Lab in NYC where he worked on a range of projects for Google, including enhancements to Google Photos and YouTube. He graduated from Duke University with a degree in Public Policy Studies and a minor in Political Science.